Influcence with Ease®

  • Jeff Mowatt, BComm, CSP
  • Customer Service Strategist
  • Certified Professional Speaker

From the archives of Jeff Mowatt's bi-weekly 30-second customer service training tips...

The Power of Touch

Quick - according to studies at the University of Texas, what single gesture increased waiters' and waitress' tips by an average of 36%? Answer: they physically touched the patrons at some point during the meal. Picture touchinga customer on the upper arm while asking, "How's the food?" Of course, you have to be careful about who and where you touch (a handshake is usually safe). It appears that in our techno-automated, cyber-society most people still appreciate - and are willing to pay extra for - service with a personal touch.


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Jeff Mowatt, B.Comm., CSP is a professional speaker and best-selling author who works with organizations who want to strengthen customer loyalty, increase spending per customer, and recharge customer service teamwork. To inquire about engaging Jeff for your team, email us at info@jeffmowatt.com or call toll free 1-800-JMowatt (566-9288). Web: www.JeffMowatt.com

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