Imagine you're a regular customer at a business and the salesrep or manager says to you: "I was thinking about you the other day and I did some checking... Turns out you've been doing business with us for X years now so I wanted you to know that I appreciate your business - when you place your order you don't ask to have it delivered yesterday, you're nice to our staff, and you pay your bills. Thanks so much for your support." Now ask yourself these 3 questions: When was the last time someone from your company told your customers specifically why they are a good customer and thanked them for their business? How much would it cost? What might the impact be on that customer's loyalty and referrals?
Today's Chuckle:
Don't go around saying the world owes you a living. The World owes you nothing. It was here first. - Mark Twain
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Jeff Mowatt, B.Comm., CSP is a professional speaker and best-selling author who works with organizations who want to strengthen customer loyalty, increase spending per customer, and recharge customer service teamwork. To inquire about engaging Jeff for your team, email us at info@jeffmowatt.com or call toll free 1-800-JMowatt (566-9288). Web: www.JeffMowatt.com
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